"The Last Flower"
"Analyzing Signs"
“The last flower” I chose to draw is the photo at the very top. When I tried to recreate the photo by drawing it myself, I wanted it to look almost identical. I thought choosing a single flower to draw was appropriate, since I was attempting to draw it as if it was the last flower on Earth. The way that the flower is leaning against the side of the mini vase makes the flower look very inviting, like it wants someone to lean down and smell it. The fact that the flower is in full bloom, and not a partially opened bud, makes the flower even more inviting to be smelled and admired before it passes. I wanted and needed to show and draw the flower exactly like its image as a way to truly capture the last flower. If this really were the last flower on Earth, I would want to make sure to make an identical copy to cherish its look and smell. The best way to show the “smell” of the flower, I believe is by showing only one flower like the above picture and the one I drew. I think by only drawing one flower it shows that it smells so nicely that you only need one flower to smell, not a whole bouquet. Also, with one flower, you can center you smell or nose on one specific flower.
The logo to the right is an example of a didactic approach. The rhetorical devices of text and image contribute to the success of Jeep’s unambiguous logo. The only text found in the logo above is the name of the brand – Jeep. Having the name of the company being the only text found on the design leaves no room for questioning what the logo represents. The only image in the logo is that of a car grille. Having only one set of text and one image allows viewers to make the one and only connection between the two – that Jeep must be an automotive brand.
I think that this is a very successful logo design because it is so simple and clear. The only room for improvement I could think of would be adding another image to contribute to the fact that Jeep is an automotive brand. For some reason if viewers did not know that the image above is of a car grille, then they wouldn’t understand the jeep text and image connection. If somehow windows, tires, or any other car feature could be included in the design, it would make interpreting the logo even easier, making it more recognizable.
The event poster to the right is an example of a poetic approach. The poster uses ambiguous rhetorical devices such as images, words and color. The colorful circular bubbles draw attention to the center of the poster, where the most important text is located, in this case the date and location of a musical performance. The text located in the center of the picture is clear and easy to read, as opposed to the name of the band, whose font is a little harder to read.
When I first saw this poster, I had no idea what it was for. I guessed that it was for some type of children’s event involving balloons or lollipops. After I looked up “Deerhoof” I learned that it is actually the name of a band, and the above picture is one of their musical event posters. The hand holding up the lollipop of bubble shapes can actually be viewed as an end of a guitar instead of a hand. I believe that there is a lot of room for improvement in this poster. With the little text the poster has, indicating what kind of event the poster is for, it overall has a very abstract look. I give the creator credit, because although I had no idea what the poster was for, it was so interestingly designed that I was curious to find out what it is supposed to be advertising. If I could make any improvements, I would change the font of “Deerhoof” to something clearer, and change the center design. The bubbles don’t exactly translate to anything related to music and therefore instead of bubbles there could be music notes.